Tag Archives: Contest

Yeah, yeah, everyone is on Gilt Groupe. You simply cannot be part of the fashionable elite without logging on exactly at noon and accomplishing the digital equivalent of running shrieking through a sample sale and tearing dresses out of the hands of other girls in your sprint to the register for amazing deals.

I call B.S. I did the Gilt Groupe thing with enthusiasm, but of the five items I bought from Gilt — that despite being discounted were still very expensive — I’ve collectively worn them, oh, six times. Talk about unsustainable! I got rid of two of them, returned another, and decided to at least practice some modicum of moderation with my budget: I unsubscribed and haven’t looked back.

Until now.

There’s a new deal site in town, and — you totally saw this coming — it’s sustainable!

Started by John Paul DeJoria, co-founder of Paul Mitchell and Patrón Spirits, JP Selects aims to help the fashionable live a more socially and ecologically responsible lifestyle, from fashion-forward clothing, to unique jewelry, luxe beauty products, artisan-produced foods, and premier home décor.

Here’s how it works:

Go sign up now, before the June 16th launch. You’ll be entered to win a three-day spa vacation at the Amangiri Eco-Resort in Southern Utah and other prizes.

Then, on the 16th, the first sale will launch with exclusive discounts from spiritual and pretty Nialaya Jewelry, followed a few days later by Stewart + Brown, one of my favorite sustainable clothing lines. (To see my other eco-friendly fashion pics, check out this slide show.)

The products will be sold at a discount for 72 hours, after which you can find them at retail prices and start anticipating the next luxuriously-eco sale. It’s a nice change from the buy-it-NOW mentality of Gilt that breeds such poor shopping choices. And each product is carefully vetted by both the board and the founder John Paul. (Thus the name, JP selects.)

I hope this website can live up to its own high standards – after all, luxury, style, and sustainability aren’t oft found together. But when they are, it’s a seductive combination.